Bart Platteeuw

Bart has provided SEO services to large websites for 8+ years, helping dozens of clients significantly increase their organic traffic over that period. He is a strong believer in the 80/20 rule, prioritizing activities that are likely to move the needle for clients. Bart is passionate about traveling to off-the-beaten-path locations – he likes immersing himself in different cultures.

What Google AI Overviews Mean for the B2B Search Space

Bart Platteeuw

At its annual I/O developer conference in May 2024, Google announced the rollout of new AI-powered search results to US searchers. Formerly known as Search ... Read More
blog post updates

How to Recover & Grow Traffic with Blog Post Updates

Bart Platteeuw

When was the last time you conducted a thorough blog content audit to identify outdated blog posts with the goal of updating them? Based on ... Read More
pain point seo

Pain Point SEO: Generate Leads and Sales Instead of Traffic

Bart Platteeuw

Have you ever tried to solve a specific problem, but there was a lack of useful online resources to help you? You ended up clicking ... Read More
branded keywords

The Importance of Owning Your Branded Keywords

Bart Platteeuw

When people search for queries that contain your brand name, it’s a strong indication of their interest. In many cases, all you need to do ... Read More
seo content performance analysis

How To Analyze The SEO Performance of Your Content

Bart Platteeuw

So, you publish a lot of content that targets the right keywords and you SEO-optimize the content. Great! But do you analyze the SEO performance ... Read More
b2b fintech content

17 B2B Fintech Content Examples That Generate Leads

Bart Platteeuw

If you have ever been involved in marketing a business on the internet, you have likely heard the phrase “content is king”, first coined by ... Read More
seo housekeeping

10 SEO Housekeeping Tasks To Keep Your Website In Tip-Top Shape

Bart Platteeuw

If you drive a car, you likely get it checked and serviced every year to ensure everything keeps working, and to fix issues before they ... Read More
industry pages

Why You Need Industry Pages for Your B2B Website

Bart Platteeuw

Unless your B2B product or service serves one specific industry, your ideal B2B clients are active in several different industries. It is important for your ... Read More
seo tips for b2b fintechs

11 Actionable SEO Tips for B2B Fintechs

Bart Platteeuw

We are not going to sugarcoat it… B2B fintech SEO is a challenging field where big, established fintechs are ranking for the most competitive keywords. ... Read More
FreshBooks Casestudy

The Content Types FreshBooks Uses to Drive Millions of Monthly Visitors

Bart Platteeuw

In this website analysis, we highlight how FreshBooks grew its organic traffic exponentially with excellent content and SEO. You will learn about: Disclaimer: this is ... Read More